media coverage

What do journalists want?

Good news: the media needs you. Too many organisations, companies and peak bodies think that gaining media coverage is for someone else. It’s not. I guarantee that you are sitting on untapped media potential. What a waste. The media really does need you. Without organisations just like yours actively participating in the process of identifying […]

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Want media coverage? Think visually.

Whether or not your story idea results in media coverage depends on many factors: timing, talent, exclusivity, topicality and many others besides.

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